Principles of Marketing in Financial Industry

Principles of market placeing Financial Services Assignment - 1 wedgeing Industry in Canada Gaurav Sahdev Introduction: According to the World Economic Forum Canada has the safest banking remains in the world, lead by the Big Five Canadian Banks i.e Royal Bank of Canada, BMO, CIBC, TD, Scotia Bank. Financial markets consist of markets for money, bonds, equities, derivatives, and foreign exchange. It is the furrow through which savings become investments, and through which money and monetary claims are transferred and settled. The Banks in Canada works with some other agencies and market participants to resurrect the safe and efficient operation of the systems key elements. The Bank: * provides liquidity to the system * gives policy advice to the federal government on the soma and development of the financial system hypertext transfer protocol://www.canadabanks.net/Banks.aspx, http://www.bankofcanada.ca/en/markets/markets_sub.html Market Share: red blood cell is leading diversified financial function companies, and provide personal and commercial banking, wealth management services, insurance, merged and investment banking and transaction processing services on a global basis. RBC serves close to 18 million personal, businesses, semipublic sector and institutional clients through offices in Canada, the U.S. and 51 other countries.

As far as market share is implicated in Canada, RBC has a 26% share of the market for current accounts â€" It has a 9.3% lead over Toronto-Dominion Bank; It has a 12% share of loans, which is 2.3% more than Bank of Montreal It has 19% of abject business banking is with RBC, which is a 3% lead over TD RBC leads with 23% in commercial banking which 10% more than TD. http://network.nationalpost.com/np/blogs/tradingdesk/archive/2007/04/26/royal-bank-plays-up-market-share-supremacy.aspx#ixzz10Kbif7Cy, http://www.rbc.com/aboutus/index.html Major Players: authorised names| Assets| Deposits| Capitalization| Branches (Canada only)| Employees... If you want to get a adequate essay, order it on our website: Orderessay

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