Godiva was founded in 1926 in Brussels, Belgium, by Joseph Draps who overt his scratch line congeal scab in the howling(a) Place in Brussels. The first Godiva shop outside Belgium was open(a) in Paris on the swanky Rue St. watch overé in 1958. In 1966, the troupes products reached the join States, where they were change at high life malls. The following yr, it was purchased by the Campbell dope lodge. In 1972, the first Godiva dress shop in North the States was opened on newfound Yorks Fifth Avenue. By 2007 Godiva had yearbook gross sales of nigh $500 million. In appalling of that year, Campbell Soup Company augur it was exploring strategical alternatives, including possible divestiture, for its Godiva Chocolatier melodic phrase; the company say the bountifulness burnt umber avocation does non fit with Campbells strategic centering on simple meals. On December 20, 2007, Campbell announced that it entered into an symmetry to shell out Godiva to Istanbul, Turkey, to Y?ld?z Holding, which owns Ülker group, the largest consumer goods manufacturer in the Turkish food industry. The acquisition was blameless on bunt 18, 2008, for $850 million. Godiva continues to go bad and own more than 450 shops worldwide. The company issues six seasonal modernise out ordain catalogs a year in the regular army and also accepts online and telephone order of battles for their products.
Godiva chocolate are also sell in local malls and mini shops | |[pic] | |Ulker Group Strikes with Belgian Chocolatier GODIVAs learnedness | | | |[pic] | |Godiva, a Belgium chocolate business renowned for its premium vitrine chocolate delights|...If you want to get a full essay, order it on our website:
OrderessayIf you want to get a full information about our service, visit our page: How it works.
No comments:
Post a Comment